Full Job Description
Position Overview
We are searching for a highly skilled Digital Content Strategist to join our dynamic marketing team in our headquarters located in the beautiful town of Pownal, Vermont. Our company, established as a front-runner in the industry, believes in the power of storytelling and innovative digital engagement. As a pivotal member of our team, you will strategically craft, curate, and manage content that not only enhances our brand image but also drives customer engagement and revenue growth.
Company Background
At GlobalTech Innovations, we are a roadblock-removing, customer-centric technology company committed to shaping the digital landscape with cutting-edge solutions. With multiple awards for excellence in digital marketing, we pride ourselves on providing innovative products and services that resonate with our valued customers.
Key Responsibilities
- Develop and implement comprehensive content strategies that align with our overall business objectives.
- Conduct regular market research and content audits to keep our content relevant and impactful.
- Collaborate with cross-functional teams, including design, SEO, and social media, to deliver cohesive digital marketing campaigns.
- Create, edit, and optimize engaging digital content across diverse platforms, including but not limited to websites, blogs, newsletters, and social media channels.
- Utilize analytics tools to measure the effectiveness of content strategies and make data-driven decisions to enhance performance.
- Develop guidelines for content style, tone, and voice that align with our brand and resonate with our target audience.
- Stay up-to-date with industry trends and competitor movements to ensure our content remains innovative and leads the market.
- Oversee content production processes to ensure timely and high-quality project deliverables.
- Mentor and guide junior content creators, providing them with feedback and fostering their professional development.
Qualifications
- A bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- Minimum of 3 years of experience in digital content strategy, preferably within a tech-focused environment.
- Proven experience in SEO, content marketing, and social media management.
- Exceptional writing, editing, and presentation skills with a keen attention to detail.
- Strong analytical skills, with proficiency in analytical tools like Google Analytics, SEMrush, or similar.
- Experience with content management systems (CMS) and social media platforms.
- Ability to work independently as well as collaboratively within a fast-paced team environment.
- Excellent project management skills and the ability to manage multiple projects simultaneously.
Benefits
We understand that our employees are the heartbeat of our company. To ensure you have a fulfilling work experience, we offer an array of benefits:
- Competitive Salary: We offer an attractive salary package in line with industry standards.
- Health and Wellness: Comprehensive health, dental, and vision insurance to keep you healthy.
- Retirement Savings: 401(k) plan with company matching to secure your financial future.
- Professional Development: Opportunities for continuous learning, training, and development.
- Flexible Work Environment: Support for a healthy work-life balance with remote work options.
- Paid Time Off: Generous vacation days, holidays, and personal time to recharge.
- Team Building Activities: Regular team events and outings to foster camaraderie.
Why Pownal?
Pownal is not just a place to work; it’s a community worth being part of. Nestled in the picturesque setting of southern Vermont, you can enjoy the beauty of nature, a lower cost of living, and a strong sense of community. Whether you love hiking, skiing, or enjoying local arts and culture, Pownal offers a balanced lifestyle that fosters both personal and professional growth.
Diversity Commitment
At GlobalTech Innovations, we celebrate diversity and are committed to creating an inclusive environment. We welcome applicants from all backgrounds and perspectives. Our commitment is to foster a workplace where everyone feels valued, respected, and empowered.
Application Process
If you are ready to take your career to the next level and you possess the passion and experience to excel as a Digital Content Strategist, please submit your resume and a portfolio showcasing your work. We look forward to hearing how you can contribute to our team and help us shape the future of digital content!
Join Us in Making a Difference!
Become part of the innovative team at GlobalTech Innovations and contribute to impactful digital strategies that engage and inspire our audience. Your journey begins here!